Over the years I have worked for a wide variety of organizations. Sometimes with a complicated manual, but always with its own identity and culture.
Interesting and instructive, because what I saw (and see) as a relative outsider is not always the same as how an organization sees and/or wants to showcase itself.
Discovering the true story behind an organization reinforces the desire to publicize it. Because this facilitates a valuable connection with the public. Whether they are customers, students, consumers or shareholders.
With this experience I would like to contribute to projects that aspire to be more than just a succession of beautiful images.