Luvvy Christmas Reel

Project overview

We're looking for two actors to play a couple in a warm, playful, Christmas-themed Instagram Reel for Luvvy, a relationship wellness app that helps couples build stronger connections through small, meaningful everyday activities.

The video follows a couple creating their own Advent calendar, filled with little surprises and experiences to enjoy together throughout December.

The story

The couple sits together in a cozy, festive setting, writing down activities they'd love to do together. They exchange curious glances, tease each other, try to sneak a peek at each other's ideas, and share a few laughs.

They then fold their notes, mix them in a cap, and randomly assign them to the 24 days of their homemade Advent calendar.

Later, they open one of the days and discover their surprise activity: making a Christmas wreath together.

We follow them as they create their wreath, playfully disagree about decorations, help each other, laugh at little imperfections, and eventually admire their finished creation.

Filming style

The reel will have a cozy, lifestyle-inspired aesthetic, with warm lighting, Christmas decorations, close-up details, and candid moments.

There will be no dialogue. The story will be told through actions, expressions, music, and short text overlays.

We want to avoid anything that feels like a traditional commercial. The result should be relatable, charming, slightly imperfect, and genuinely fun to watch.

Production details

- Location: Amsterdam
- Format: Vertical Instagram Reel (9:16)
- Final video length: Approximately 30–45 seconds
- Filming duration: To be confirmed
- Language: English, although minimal dialogue is expected
- Usage: Luvvy's social media channels https://www.instagram.com/luvvy_app/

About Luvvy

Luvvy is a relationship wellness app built around a simple belief: great relationships grow through small, intentional moments. Through quizzes, activities, and guided experiences, we help couples connect, understand each other better, and have more fun together.

This reel is part of our Christmas content series, encouraging couples to create meaningful memories rather than focusing only on material gifts.

What we offer
Paid opportunity for a short, creative filming session in Amsterdam.

A relaxed, friendly, and collaborative atmosphere where you can bring your personality, creativity, and improvisation skills.

The opportunity to feature in a professionally produced social media campaign for Luvvy, a growing relationship wellness app.

A fun, festive project focused on authentic interactions, humor, and genuine human connection.

The possibility of future collaborations, as we're looking to build long-term relationships with actors for upcoming Luvvy content.

A copy of the final video to use in your acting portfolio or showreel, subject to agreed usage terms.

We're a small, passionate team building Luvvy with the belief that stronger relationships make for happier lives. We'd love to work with actors who connect with our mission and enjoy bringing relatable everyday moments to life.

Type
Semi-professional production

Location
Amsterdam

Description
What We're Looking For

We're looking for two charismatic, expressive actors (playing age 25–40) who can portray a believable, affectionate couple with natural chemistry and a strong on-camera presence.

The focus is on authentic interactions, facial expressions, and body language rather than scripted dialogue. We want viewers to feel like they're watching a real couple enjoying time together, not actors performing in a commercial.

We're particularly interested in people who bring warmth, personality, a natural sense of humor, and a visually engaging presence on camera. The ability to improvise, react spontaneously, and create playful, affectionate moments is essential.

The actors should feel comfortable portraying a romantic couple, including natural physical affection, light teasing, and subtle comedic moments without exaggerated acting.

Previous on-camera experience is a plus, but not essential. The actors don't need to be a real-life couple, as long as they can create convincing chemistry together.

Location: Amsterdam

Period
21-22 November

Job requirements / profile
We're looking for two actors to portray a natural, playful, and affectionate couple in a Christmas-themed Instagram Reel for Luvvy.

Tasks & Responsibilities:

Act as a couple creating a DIY Advent calendar and making a Christmas wreath together.

Portray genuine chemistry through natural interactions, playful teasing, laughter, and small affectionate gestures.

Express emotions primarily through facial expressions and body language, with little or no dialogue.

Improvise small, spontaneous moments to make the scenes feel authentic and relatable.

Collaborate with the production team to capture different shots and variations of each scene.

Spoken / language requirements
English

How to respond / more information
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