For the launch of our new product plnktn Protein+, we are making a short, humorous campaign film: “The Pitch”.

In short, in the sketch we go back in time a few years. Thom, founder of plnktn, pitches his idea for a new generation of protein shake with algae to the board of a traditional food company. The director sees mainly problems: too expensive, too complicated, and probably not tasty at all. Thom stands his ground and eventually decides to make it himself. Cut to a few years later: our new product launches.

The role of director has just been filled, for which we are grateful. We are now only looking for an extra for the shoot who is willing to join us at the table and make a single sentence or remark.

The style is dry corporate comedy / satire. Think more of a scene from a film or series than a classic commercial sketch: seriously acted and written with slight absurdity.

The shoot is taking place soon: this coming Friday from 1 PM.

The filming day takes place in an executive office in the Mondriaan Tower in Amsterdam and lasts approximately 3–4 hours. The video will be primarily used on plnktn's online and social channels.



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